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  Every day new and innovative technology is being developed, in order to make hospitality an even more exciting, adventurous and tempting industry.        
Published in IT & Technology
For the first time ever in the history of the Email Evolution Conference, top-cats Gmail, Hotmail/Outlook, AOL and Comcast sat together to pull back a bit of the curtain on how your emails are yay or nay in the inbox. The answers will surprise you (a couple of them surprised even ourselves! :)
Sending marketing emails is the easiest and most common way to gain exposure, spread information and update your audience, but, it is easy to do it wrong - I know, because I have done it wrong!
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Top 10 Tips for good Email Marketing

When it comes to connecting with customers, a good email may be the best bet.  Nobody likes spam. But we all get emails from people that we look forward to, open eagerly and share with friends and colleagues.
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Are You LinkedOut?

Whether you are trying to grow your reach, find content, explore opportunities or recruit talent, LinkedIn is for many, the first and last stop.
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Have Your Heard Of Facebook LeadAds?

In one of my businesses, we are trying to build leads to grow our thriving community and Facebook is an obvious route to achieving this. A few days ago, I was pointed to little know Facebook feature called LeadAds, which allows you to place a call to action in an advert and, importantly, collect validated contact details.
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Why should I blog in 2016?

Your company website is your online brochure and, to get the most from it, you need people to know that it's there.
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Steps To Dominate Your Niche

Almost regardless of what business you are in, you will have bigger competitors.
Published in Business Development
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Words That Increase Response

It is amazing how your choice of words in email subjects, blog titles, messages and more can contribute to whether you get a response to your activity.
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Why is PR Important to a Small Business?

Any owner of a small business will tell you that they wake up in the morning with two things on their mind: are they going to win that contract and when is the client going to pay?
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